I predict that your online shopping counts would start to even out (not die out) after about 5 years, due to:
1. Price conscious indian market - people would shop more only when an "actual" sale is there.
2. Defective items being sold - my last item is defective
3. Shipping charge for most items
4. Wait period of 1 week to actually get to know if you got a good product! and if not having to return it
5. Definitely not a competitive price compared to brick and mortar stores. Saving 50 rupees is not incentive enough to wait 1 week.
6. Since most of the purchases would be on items I really can live without, in 5 years I would realize its not worth spending 2 hours searching for an item.
7. Eventually people would learn that their life is getting disrupted by unnecessary spending, and then the reverse disruption would begin.
8. The truth that we do get to feel the items we take 1 week to procure, with this your clothing/shoes arena would get disrupted - ie areas where the 3 F's matter. Fit, Feel and Fabric.
9. The COD helps many evil minds to return items just for the heck of it.
10. Your items returned revenue hit is going to go up as you open up more markets where consumers arent serious buyers.
But then number game in india is huge, that would really sustain your model if you kill competition. Your key to keep investors interested in the next 5 years is to uncover newer markets, develop newer markets.
1. Price conscious indian market - people would shop more only when an "actual" sale is there.
2. Defective items being sold - my last item is defective
3. Shipping charge for most items
4. Wait period of 1 week to actually get to know if you got a good product! and if not having to return it
5. Definitely not a competitive price compared to brick and mortar stores. Saving 50 rupees is not incentive enough to wait 1 week.
6. Since most of the purchases would be on items I really can live without, in 5 years I would realize its not worth spending 2 hours searching for an item.
7. Eventually people would learn that their life is getting disrupted by unnecessary spending, and then the reverse disruption would begin.
8. The truth that we do get to feel the items we take 1 week to procure, with this your clothing/shoes arena would get disrupted - ie areas where the 3 F's matter. Fit, Feel and Fabric.
9. The COD helps many evil minds to return items just for the heck of it.
10. Your items returned revenue hit is going to go up as you open up more markets where consumers arent serious buyers.
But then number game in india is huge, that would really sustain your model if you kill competition. Your key to keep investors interested in the next 5 years is to uncover newer markets, develop newer markets.
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